Coffee & bakery house

Panaderia

Identity for a coffee and bakery house with craft at the center.

Category

Coffee & bakery house

Market

To be confirmed

Year

To be confirmed

Role

Brand identity

Previous work / Ramez Magdy

Panaderia case cover

Context

Hospitality and food & beverage identity work where warmth has to meet precision.

Previous work / Ramez Magdy

The problem

Bakery brands often default to decorative nostalgia.

The identity had to feel crafted, not decorated.

The idea

Build the brand from the craft of baking itself: raw material, process, daily ritual.

The system

Logo and identity system.

Packaging and printed collateral direction.

Tone of voice carried consistently across touchpoints.